The hardest job in our building ( and yours too!)
The most unenviable job in the building is the Director of Social Media. A typical company…
What Do You Think of Our Marketing Campaign?
The rewards for ad campaign bravery, subversion, and measured risks have never been greater. So why...
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The Guy in The Cheap Seats
“Indiana Jones is irrelevant to the story.” “What?!” I gasped with fearful indignation. “Yeah, If you…
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The Stories We Tell My oldest daughter is about to graduate from UC Davis. She is…
The hardest job in our building ( and yours too!)
The most unenviable job in the building is the Director of Social Media. A typical company social media strategy produces, distributes, and converses with the public about no fewer than twenty unique messages every week.
What Do You Think of Our Marketing Campaign?
The rewards for ad campaign bravery, subversion, and measured risks have never been greater. So why…
Nobody is Taking My Wheel: control of the buyer’s journey
I Am The Second of Seven Children Seven high-strung, over-achieving, raging harpies that still, even today…
Making Decisions with Data: You’re Right, and Everyone Else is an Idiot
“I don’t want it to appear I think I’m always right, but I am and that’s…
